Moisturizers are my year-long companion, when most people use moisturizers only in winter, I use them all through the year, no matter what season it is! Today I’ll be reviewing a wonderful moisturizer from Plum. Plum is a  new and promising skincare brand who believes in bringing together science and love for nature. The have some wonderful range of face washes, moisturizers, toners and creams which are free of harmful chemicals which may harm your skin. Here is why you should pick Plum products:

  • Safe, no SLS, parabens, pthalates, propylene glycol, DEA or PABA in any Plum product
  • 1% of their sale goes to support environmental non-profits
  • Choicest natural ingredients in fresh modern formula. Tailor-made for specific skin type.

Read on to know more about Plum Hello Aloe Caring Day moisturizer:

Price: INR 545 for 60ml

Ingredients:Aqua, Aloe Barbadensis Leaf Juice*, Benzyl Alcohol, Caprylic Capric Triglyceride, Cetearyl Alcohol, Dehydro Acetic Acid, Embelica officinalis* extract, Glyceryl Monostearate, Glyceryl Stearate Citrate, Helianthus Annuus (Sunflower) Seed Oil (and) Rosmarinus Officinalis (Rosemary) Leaf Extract, Potassium Sorbate, Propanediol, Vegetable Glycerin**, Xanthan gum, Ylang ylang flower oil


About Hello Aloe range: From the website:-

  • Starring our best-selling Ecocert-certified organic caring day moisturizer
  • Caring and soothing, with oodles of fresh aloe vera juice
  • Fresh, easy and light. A range of effective yet gentle products for all skin types, particularly suited to those with sensitive skin.
  • The light, pleasant, and fresh feel makes “hello aloe” suitable for daily use under Indian conditions

What The Product Claims: Say goodbye to dryness, irritation and dullness. Certified organic by Ecocert, France, this day cream is a light moisturizer to keep your face hydrated, nourished, and most importantly, happy! Completely free of silicones, synthetic fragrances and colors. Filled with the goodness of organic aloe juice, rosemary and relaxing essential oils. The perfect pick if you’re looking for a pure, organic, everyday moisturizer for naturally radiant skin.


Method Of Use: Apply on face and neck once or twice daily and let your skin soak up on pure, organic nourishment.

My Take On The Product: The moisturizer comes in a while tube with a flip cap on top. The packaging is sturdy and travel friendly. The moisturizer has a thick texture but is extremely lightweight on skin and blends effortlessly.


I use it during day time before going out or even when I’m at home and does not feel sticky or heavy at all. The moisturizer has a strong fragrance and may bother those with sensitive nose. This moisturizer will be perfect for people with dry to combination skin type. People with oily skin might find it a little greasy especially during summer but I’m sure you’ll love it during winter.


After applying it for more than a week, I have noticed that my skin feels smoother and hydrated than it was before. My skin feels fresh right after its application The best part is, this moisturizer has all organic ingredients especially aloe vera that is good for all skin type and do not make or promote fairness products. Overall I love this moisturizer, it is organic, safe on my skin, moisturizing, light weight and has zero side effects.


Where To Purchase?: You can buy all their products from their website here . They have some exciting discounts, reward programs, offers and combos to choose from and a range perfect products for all skin types Plum products are also available on flipkart and

Pros: 1. Light weight

2. Easily available from the website

3.Chemical free

4. Soothing and moisturizing

5. Skin feels smoother and softer with regular use

Cons: Strong smell


Will I repurchase it?: Yes, I’ll surely repurchase this moisturizer from Plum and will recommend everyone to try out their amazing products!

*PR sample, honest review.


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